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PRIVACY POLICY
Welcome
Welcome to
www.usta.com.
This site (the "Site") is owned by the United States Tennis Association (the
"USTA"). This Privacy Policy is designed to tell you about our practices
regarding collection, use and disclosure of information that we may collect
from and about you. Please be sure to read this entire Privacy Policy before
using or submitting information to this Site. This Site is intended for use
by residents of the United States.
Your Consent
By using this Site, you agree with the terms of this Privacy Policy.
Whenever you submit information via this Site, you consent to the
collection, use and disclosure of that information in accordance with this
Privacy Policy, the Terms of Service and any specific provisions of this
Site that may be presented at the time information is collected.
About Children
The Site is a general audience site. We do not knowingly collect any
personal information from children under the age of thirteen on the Site.
If in the future, we collect personally identifiable information from
children, we will do so in compliance with the Children's Online Privacy
Protection Act of 1998 (15 U.S.C. 6501 et seq.). The Internet offers
children wonderful educational and entertainment resources. Your
guidance and involvement are essential to help ensure that children have a
safe and rewarding online experience. We encourage you to visit the
Direct Marketing Association's Web site (www.the-dma.org)
and explore the Get CyberSavvy! Program as well as the GetNetWise Web site (www.getnetwise.org)
to learn more about parental control tools.
Active Information Collection
Like many Web sites, this Site actively collects information from its
visitors both by asking them specific questions and by permitting them to
communicate directly with us via e-mail, feedback forms, chat rooms and so
forth. Some of the information that you submit may be personally
identifiable information (that is, information that can be uniquely
identified with you, such as your full name, address, e-mail address, phone
number and so on).
Some areas of this Site may require you to submit information in order for
you to benefit from the specified features (such as newsletter
subscriptions, tips/pointers, order processing and so forth) or to
participate in a particular activity (such as sweepstakes or other
promotions and so forth). You will be informed at each information
collection point what information is required and what information is
optional.
Passive Information Collection
As you navigate through this Site and/or receive emails in connection with
this Site, certain information may be passively collected (that is, gathered
without your actively providing the information) using various technologies
and means, including, without limitation, those described below:
Cookies
As with many Websites, the Site uses standard technology called "cookies,"
which are small data files that are transferred to your computer when you
allow your browser to accept cookies. Cookies automatically identify
your Web browser to the Site whenever you visit the Site, and make using the
Site easier for you by saving your passwords, purchases, and preferences.
By tracking how and when you use the Site, cookies help us determine which
areas are popular and which are not. Many improvements and updates to the
Site are based on data obtained from cookies.
Accepting cookies allows you, among other things, to personalize your
experience on the Site. Cookies may also allow the Site to present to
you advertising which may be of interest to you. If you do not want
information collected through the use of cookies, you generally can opt out
of providing this information by turning the cookies off in your browser;
however, some areas of the Site may not provide you with a personalized
experience if you have disabled the use of cookies.
IP Addresses and Automatic Information
We may collect IP addresses and/or automatic information for purposes of
system administration and to report aggregate information to our advertisers
and sponsors. An IP address is a number that is automatically assigned
to your computer whenever you access the Internet. Our computers identify
your computer by its IP address. When you request Web pages from the
Site, our computers log your IP address.
Automatic information is information collected by our computers when you
request Web pages from the Site. Automatic information may include
such information as the page served, the time, the source of the request,
the type of browser making the request, the preceding page view and other
such information. When analyzed, this data helps us analyze how
visitors arrive at the Site, what type of content is most popular, what type
of visitors in the aggregate are interested in particular kinds of content
and advertising, and the like.
Information From Other Sources
From time to time we, and/or our operational partners may receive
information about you from other sources and add it to the data previously
collected about you.
Use and Disclosure of Information
Except as otherwise stated, USTA may use information you provide to improve
the content of our Site, to customize the display of the Site to your
preferences, to communicate information to you (if you have requested it),
for our marketing and research purposes, and for the purposes specified in
this Privacy Policy.
If you provide personally identifiable information to this Site, we may
combine such information with other actively collected information unless
specified otherwise at the point of collection on this Site. We may combine
personally identifiable information with passively collected information.
We may disclose your personally identifiable information to third parties
located in the United States and/or any other country:
i. to our affiliates;
ii. to our sponsors;
iii. to other tennis related organizations;
iv. to select companies or organizations which we believe may offer
products, services, materials or information of interest to visitors to this
Site;
v. to third parties we use to support our business (including fulfillment
services, technical support, delivery services, chat service providers,
email service providers, forum service providers, advertisement sales and
management services and financial institutions);
vi. in connection with the sale, assignment or other transfer of the
business of this Site to which the information relates; or
vii. where required by applicable laws, court orders or government
regulations.
In addition, we will make full use of all information acquired through this
Site that is not in personally identifiable form.
Third-Party Ad Serving & Audience and Traffic Measurement Services
The Site may use a third party network advertisers to serve the
advertisements on the Site or may use a traffic measurement service to
analyze the traffic on the Site. Network advertisers are third parties
that display advertisements based on your visits to this Site and other Web
sites you have visited. Third-party ad serving enables us to target
advertisements to you for products or Web sites you might be interested in.
Although advertisers or other companies do not have access to the Site
cookies, the Site's advertisers, sponsors, and/or traffic measurement
services may themselves set and access their own cookies on your computer if
you choose to have your cookies enabled in your browser. Cookies allow third
party advertisers to show you advertisements or content you might be
interested in. Other companies' use of their cookies is subject to their own
privacy policies, not this one.
Please click here
http://www.networkadvertising.org/optout_nonppii.asp
in order to learn more about the information collection practices and
"opt-out" procedures of third party ad servers we may use.
Access and Correction
To keep your personally identifiable information accurate, current and
complete, please contact us as specified below. We will take reasonable
steps to update or correct personally identifiable information in our
possession that you have previously submitted via this Site.
Security
We will take reasonable steps to protect your personally identifiable
information as you transmit your information from your computer to our Site
and to protect such information from loss, misuse and unauthorized access,
disclosure, alteration or destruction in accordance with this Privacy Policy
and the Terms of Use. You should keep in mind that no Internet transmission
is ever 100% secure or error-free. In particular, email sent to or from this
Site may not be secure, and you should therefore take special care in
deciding what information you send to us via e-mail. Moreover, where you use
passwords, usernames, ID numbers or other special access features on this
Site, it is your responsibility to safeguard them.
Links to Other Web Sites
You should be aware that when you are on the Site you could be directed to
other sites beyond our control. For example, if you "click" on a banner
advertisement, the "click" may take you off the Site onto a different Web
site. This includes links from advertisers, sponsors and partners that may
use the Site's logo as part of a co-branding agreement. These other Web
sites may send their own cookies to you, independently collect data or
solicit personal information and may or may not have their own published
privacy policies. If you visit a Website that is linked to our Site,
you should consult that site's privacy policy before providing any personal
information. Please note that USTA is not responsible for the privacy
practices of third parties.
Other Terms
Your use of this Site is subject to the Terms and Conditions of Use. If you
choose to use this Site, your visit and any dispute over privacy and data
collection is subject to this Privacy Policy and our Terms and Conditions of
Use including limitations on damages and application of the law of the State
of New York.
How to Contact Us
If you have any questions, comments or concerns about this Privacy Policy or
the information practices of this Site, please contact us as follows:
United States Tennis Association
Attention: Advanced Media Dept.
70 West Red Oak Lane, White Plains, NY 10604
(914) 696-7000
feedback@usta.com
California Privacy Rights
Pursuant to Section 1798.83 of the California Civil Code, our customers
who are California residents have the right to request certain information
regarding our disclosure of personal information to third parties for their
direct marketing purposes. To make such a request, please contact the
following with such request:
United States Tennis Association
Attention: Advanced Media Dept.- California Privacy Compliance
70 West Red Oak Lane
White Plains, NY 10604
Changes to This Privacy Policy
If this Privacy Policy changes, the revised policy will be posted on this
Site. Please check back periodically, and especially before you provide any
personally identifiable information. This Privacy Policy was last updated on
and is effective as of 6/1/08.
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